Brand Experience
Immerse your audience in your brand
- Brand Ambassadors
- Creative Concepts
- Event Planning
- Event Production
- Event Strategy
- Graphic Design
- Logistics
- On-Site Management
- Sponsorship
A branded experience (event, party, conference, breakfasts, round tables, activations) creates an opportunity to deliver the best of your brand directly to your audience, in person.
This is a unique chance to connect with your end-users on a human level, immersing them in everything you stand for and are trying to achieve.
Overview
People remember 10% of what they read, 20% of what they hear and 90% of what they experience.
In a modern world dominated by digital, the human experience is becoming even more powerful than ever.
This is why branded experiences are so effective for creating lasting brand awareness, loyalty and trust.
Consumers crave to feel something real, to be entertained, to be delighted and to experience a true connection.
This is what we create through your Brand Experience, whether this is in the physical or virtual world.
Outcomes
Bringing your brand to life through Live Events and Experiential Marketing activities allows you to engage with your audience on a deeper level allowing you to:
- Tap into their core senses
- Educate them on your product or service
- Create a memorable experience that will leave a lasting impression
- Generate content and shareability
- Humanise the brand
- Have direct conversations
- Gain direct feedback
- Build relationships
This results in:
- Raising brand awareness
- Building brand loyalty
- Positioning the brand in the market
- Shorten the sales cycle
What's Involved?
- Strategy
- Concept Creation
- Creative & Design
- Production
- Execution & On Site management
- Reporting & Analysis
- Amplification & Content
The process,
simplified
Creating a Brand Experience to suit your business will depend on your:
- Key objectives
- Target audience
- Key messaging
- Budget
Typical process:
Part 1: Planning & Creative Concepts
We work with you to develop the appropriate strategy and provide creative concepts for how this would come to life. From sponsorships, trade events and exhibitions we consider everything from locations, venues, suppliers and budgeting.
Part 2: Production to Live Experience
We manage the process end-to-end, from digital platforms, bespoke build to equipment hire and managing the full experience.
Part 3: Amplification
Whether you’re hosting an intimate or large scale experience, driving awareness pre and post the execution is vital.
Who benefits
most from this?
Brands who understand the power of human connections, are ready and willing to step outside their comfort zone and invite their target audiences to truly live and breathe the brand.
To get the most out of your Brand Experience you’ll need a clear understanding of:
- The character of your brand – it’s tone and style
- What you want to communicate
- What content you have to share
- Why people will care
With the right vision, creative and planning the possibilities are endless.
Our Solutions
We’ve distilled our process into stand-alone solutions that reliably move the dial for businesses, regardless of what stage in the journey they are.
If you need something that is outside of these solutions, just get in contact and we can build a hybrid solution especially for you.
Brand Baseline™
Quickly learn where your brand is letting your business down in this 15-minute diagnostic assessment across key indicators of brand health.
Brand Compass
Uncover your true brand value and lay the foundations to thrive with our unique Brand Compass positioning programme.
Brand Voice
Create trust and affinity by establishing a distinct Brand Voice that governs all of your communications.
Brand Design
Bring your brand visual identity to life in a way that captures the attention and imagination of your audience.
Brand Guardian
Safeguard your most valuable business asset with ongoing brand monitoring, design and strategic support from StartsWithA.
Brand Experience
Connect on a deeper level with your target audience, build trust, loyalty and brand love through your Brand Experience.